MassArt Rebrand Content

2024

Services Provided
Brand Identity, Art Direction, Social Media Design

Roles
Designer, Copywriter

Recharging an uncommon public institution's staying power through design.

In my second year as a student social media designer and continuing as a freelance designer for the college, I've played a large role in MassArt's new rebrand. Original identity produced by Moth Design.

As the lead designer for a variety of projects, I've been able to spotlight and learn from multiple students and faculty all over campus, an immensely fulfilling outcome of sharing stories of the leaders in my academic community. Additionally, I continue to create social media assets across all college platforms, ensuring alignment with the newly established brand standard.





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